Key Responsibilities:

Ø  Develop and implement category strategies to drive growth and profitability.

Ø  Analyze sales data, customer trends, and market insights to optimize product assortment.

Ø  Ensure product availability, pricing competitiveness, and stock management.

Ø  Plan and execute promotions, discounts, and campaigns to boost sales.

Ø  Track category sales performance and key KPIs (conversion rate, AOV, traffic, etc.).

Ø  Use data analytics tools to evaluate customer behavior and optimize category performance.

Ø  Identify growth opportunities and make data-driven recommendations.

Ø  Ensure product listings are well-structured with accurate descriptions, images, and attributes.

Ø  Collaborate with the merchandising team to align eCommerce promotions with retail goals.

Ø  Work closely with marketing teams to develop category-specific campaigns.

Ø  Coordinate with supply chain and logistics teams to ensure stock availability.

Partner with digital marketing to optimize performance-based advertising (Google, Meta, etc.).