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Events Sales Manager

30+ days ago 2026/05/10
Other Business Support Services
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Job description

Operational


·Ensures professional sales Calls using Hyatt’s Consultative Selling principles and SMART Selling philosophies.


·Pre-qualifies and targets major Companies and Government Departments, utilising Events database and develops appropriate and effective sales solicitation strategies to increase hotel’s market share.


·Carefully plans Sales Calls into defined objectives.


·Maintains a detailed knowledge of Hotel facilities, features and services.


·Professionally conducts routine telemarketing activities to identify new business opportunities.


·Meets and greets VIP guests upon arrival/ departure.


·Conducts regular Market Surveys and Competitor Researches.


·Plans and makes Sales trips to Companies and Government Departments which is our current and potential clientele to explore into new Events business opportunities.


·Entertains and conducts site inspections to relevant Companies representatives/ Government officials/ delegates whenever required.


·Implements all Event sales action plans related to responsibility areas as outlined in the Marketing plan.


·Assists Event Sales Buddy to follow-up on all matters in the absence of Event Sales Buddy.


·Reviews and constantly seeks Productivity level improvements through the process of “taking work out of the system” (when appropriate) and thorough streamlining of work process.


Financial


·Achieves the monthly and annual personal target contributing to the Events Sales revenue.


·Develops and reviews Personal Business Plan which is linked to the Hotel’s Annual Business Plan.


·Continuously seeks ways to maximise revenues and profits by cross selling and upselling other facilities and service.


·Ensures that all hotel, company and local rules, policies and regulations relating to financial record keeping, money handling and licensing are adhered to, including the timely and accurate reporting of financial information.


Marketing


·Conducts extensive competitor research and maintains excellent Product Knowledge of the Hotel.


·Constantly monitors and evaluates local, national and international market trends, and the competitor hotels’ sales initiatives, in order to make sure the hotel’s sales remain competitive and cutting edge.


·Ensures a high level of exposure for Hotel through direct sales solicitation via telephone, contracts and written communications.


Personnel


·Ensures all employees maintain an updated awareness of Hotel product knowledge, current promotion, policy changes and appropriate internal communication.


·Assists in the recruitment and selection of Sales employees if required.Adheres to hotel guidelines when recruiting and uses a competency-based approach to selecting employees.


·Assists to oversee the punctuality and appearance of Events Sales employees, making sure that they wear the correct uniform and maintain a high standard of personal appearance and hygiene, according to the hotel and department’s grooming standards.


·Maximises the effectiveness of employees by developing each of their skills and abilities through the appropriate training, coaching, and/or mentoring.


·Assists to conduct annual Performance Development Discussions with employees and to support them in their professional development goals.


·Assists to plan and implement effective training programmes for employees in coordination with the Training Manager and Departmental Trainers.


·Encourages employees to be creative and innovative, challenging and recognising them for their contribution to the success of the operation.


·Supports the implementation of The People Philosophy, demonstrating and reinforcing Hyatt’s Values and Culture Characteristics.


·Supports the implementation of changes as a result of the Employee Opinion Survey.


·Supports the implementation of changes as a result of the Associate Opinion Survey.


Administration


·Ensures that an efficient and accurate filing system, both manuals as well as electronic, is maintained at all times.


·Maintains complete and supported records of all Event Sales Agreements, Contracts and Quotations for the Hotel.


·Establishes an efficient trace file to ensure that all business booked is properly tracked.


·Submits Sales report to Associate Director of Events in a timely manner.


·Provides accurate reporting of business booked to the Sales Coordinator for monthly consolidation.


·Prepares and ensures all Events Orders are distributed to concerned department in a timely manner.



Qualifications:
  • Minimum 2+ years of experience in similar position.
  • Ideally with a relevant degree or diploma in Hospitality or Tourism management.
  • Excellent problem solving and interpersonal skills.
  • Demonstrate a growth mindset
  • Coach, mentor & Empower T.E.A.M.
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